Overview
Responsibilities
T-A-S-K
Education
Income & Employability
Video Resources
Related Careers

Description

Formulate design concepts and presentation approaches for visual productions and media, such as print, broadcasting, video, and film. Direct workers engaged in artwork or layout design.

Interests

  • Artistic
  • Enterprising

Learn More about Interests

Work Values

  • Independence
  • Achievement
  • Working Conditions

Learn More about Work Values

Work Styles

  • Dependability
  • Attention to Detail
  • Persistence
  • Cooperation
  • Innovation

Learn More about Work Styles

Tasks

  • Work with creative directors to develop design solutions.
  • Present final layouts to clients for approval.
  • Manage own accounts and projects, working within budget and scheduling requirements.
  • Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.
  • Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.

Work Activities

  • Thinking Creatively
  • Working with Computers
  • Communicating with Supervisors, Peers, or Subordinates
  • Getting Information
  • Making Decisions and Solving Problems

Detailed Work Activities

  • Thinking Creatively - Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.
  • Working with Computers - Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
  • Communicating with Supervisors, Peers, or Subordinates - Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
  • Getting Information - Observing, receiving, and otherwise obtaining information from all relevant sources.
  • Making Decisions and Solving Problems - Analyzing information and evaluating results to choose the best solution and solve problems.
  • Updating and Using Relevant Knowledge - Keeping up-to-date technically and applying new knowledge to your job.
  • Organizing, Planning, and Prioritizing Work - Developing specific goals and plans to prioritize, organize, and accomplish your work.
  • Establishing and Maintaining Interpersonal Relationships - Developing constructive and cooperative working relationships with others, and maintaining them over time.
  • Communicating with People Outside the Organization - Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
  • Identifying Objects, Actions, and Events - Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.

Technology Skills

  • Web platform development software
  • Video creation and editing software
  • Graphics or photo imaging software
  • Presentation software
  • Web page creation and editing software

Skills

  • Active Listening
  • Speaking
  • Critical Thinking
  • Judgment and Decision Making
  • Reading Comprehension

Knowledge

  • Design
  • Computers and Electronics
  • English Language
  • Fine Arts
  • Communications and Media

Most Common Education Level

The “Most Common Education Level” refers to the level of education held by the majority of workers in a given occupation. For example, if the highest percentage of workers in a role have an Associate’s Degree, that suggests this is the typical educational requirement. Knowing this helps you plan how many years of education you may need to pursue that career.

Certificates

Income Percentile

The income percentiles show how earnings are distributed within a profession. The 10th percentile means that 10% of workers earned less than that amount. The median (50th percentile) indicates that half of workers earned more, and half earned less. The 90th percentile reflects what the top 10% of earners in the field make.

Income PercentileIncome
Low (10%)$NaN
Median (50%)$NaN
High (90%)$NaN

Income by Experience

This table shows how income typically grows with experience—from entry level (0–2 years), to mid-level (3–7 years), to senior level (8+ years).

ExperienceIncome
Entry Level$50,000
Mid Level$100,000
Senior Level$150,000

Employability

There are currently 126,600 jobs in this career path. Over the next 10 years, that number is expected to increase to 133,200 positions, reflecting a projected growth of 5%.

The Projected Job Growth figure refers to the expected increase or decrease in employment within a specific career field over a certain period of time.

Projected Job Growth of 5%

The career information and data on this site incorporates information from O*NET Web Services by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), with ONET® being a registered trademark of USDOL/ETA. Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA; CareerOneStop, sponsored by the U.S. Department of Labor, Employment and Training Administration (DOLETA) and the Minnesota Department of Employment and Economic Development (DEED); and the U.S. Bureau of Labor Statistics (BLS).

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